How to Write a Good Conclusion for An Informative Speech Text

Jonathan Friesen - Writing Coach

Summarize the message a paraphrase your thesis statement b establish a sense of order by reminding audience of message 2. Create closure a use a recommended clincher technique see below sins of the conclusion 1.       rambling · in conclusion…we’ve looked at the problem and the solutions, but there are some that won’t work as well as others and i think we really need to do something about this right away or else we’re all going to pay the price just like when the same thing happened to our grandparents a couple of generations ago, but they didn’t take the right actions and then there was that time when….       introducing new points · in conclusion, you can see …oh wait…i forgot to tell you about ….

      oh by the way · after the conclusion clincher the speaker continues to talk instead of waiting for the audience to applaud or shows their visual aid, adds more information not given in the speech, etc.       call for action in an informative speech · now that you know… sets up a call for action in an informative speech. · the next time…remember… asking the audience to remember your information at a later date is a call for action 7.       ending in a style or mood that is at odds with the tenor of the rest of the speech recommended clincher techniques 1. Reference to the introduction · refer to the remarks used to introduce your topic to promote continuity and closure. Stories and illustrations · stories or examples personal or not illustrate importance of topic. Shocking facts, statement, or situation just like in an essay, your speech's thesis statement determines its direction and purpose.

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Reviewing your thesis statement can reveal the major points your conclusion needs to address. Try isolating the primary claim your speech makes and how it sets the course for the evidence and examples you present later. Then, rephrase your thesis statement in the conclusion to remind audiences of where the speech began and where you've brought them. Don't assume the audience will remember your thesis statement or major points briefly restating them reinforces the ideas in their minds. Ideally, your speech's introduction captures your audiences attention using a statistic, story, quotation or rhetorical question. Revisiting that same tactic in the conclusion can signal that the speech is coming to a close as well as bring the content full circle for audiences. If your speech is about distracted driving, for example, your introduction might share that it caused 1 in 5 car accidents in 2011.

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You can mirror this introduction in your ending by reminding audiences to think twice before they drive inattentively, or they could be driving the 1 car in 5 that becomes a statistic. One way your conclusion brings closure to your speech is by using words that communicate to audiences that the message has come to its end. Phrases and words such as finally, in conclusion, in summary and as we have seen can direct listeners to pay attention to the final thoughts they should take away from the speech. Avoid using these phrases in any place other than the conclusion, since giving audiences a false impression of when the speech is over can distract them and cause them to miss important information. Ultimately, your speech's conclusion must answer the question so what? it explains why audiences should care about the subject. The tactics you use to accomplish this vary according to the type of speech you're giving. If you're presenting an informational speech about musician johnny cash, you might show the topic's importance by offering examples of his continued influence on music.

By contrast, a persuasive speech's conclusion should present a clear call to action. If your topic is animal abuse, for instance, you might urge audiences to adopt rescue animals instead of buying from pet stores or give to their local humane society. Like what you see and hear? join the 200,0 professionals who subscribe to the public speaker. If it is used as the only signal that the talk had ended, then that rsquo s a problem. All good presenters use rhetorical signals to indicate that a presentation has come to an end. When the speaker reviews the main ideas in summary form, of course, this is an indication that the presentation is coming to an end.

However, to be an effective signal, the conclusion needs to be proportional to the entire talk about 10 15% of the entire talk. If the conclusion is missing or is too short, which are very common mistakes, then the conclusion is not effective. So be absolutely sure you repeat your important points in the form of a solid conclusion. However, excellent presenters use one additional final signal to indicate the speech is complete. Excellent communicators follow a solid summary with a very short final closing statement.

For an informative speech, the closing statement is sometimes referred to as a ldquo residual message. So, again, for an informative talk, the closing statement is called a residual message. That is a final, brief, broad statement that sums up the main message you want your audience to remember. Some people say, it rsquo s what you want your audience to remember after it has forgotten everything else in your speech.

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I like to think of it as the key idea that you want your audience to take away with them. A well done ldquo closing rdquo will have your audience automatically clapping before you utter ldquo thank you, are there any questions? rdquo so let rsquo s say, for example, your presentation was a fifteen minute informative presentation in which you conveyed important facts about blood donation. Your residual message could be, ldquo when you give blood, you give the gift of life rdquo or perhaps ldquo blood donation. It rsquo s about life, rdquo or perhaps ldquo will you be a blood donor? all it costs is a little love. Rdquo notice how the residual message is very, very, short typically 10 30 seconds and a minute, maximum, for long presentations.

It should be very similar to, but always shorter than, your initial opening attention getter. The final residual message is usually a quote, a question, an example, a generalization, a surprising statement, an analogy or comparison. Your closing statement should act as a very clear signal to your audience that you have ended your presentation, and it should also remind the audience of the overall theme and main message you want the audience to takeaway. Usually your opening attention getter and closing statement are related in some way. I refer to it as a ldquo tieback, rdquo which is a public speaking term i made up based on the comedic technique called a ldquo callback. Callbacks are usually used at or near the end of a set to create the biggest laugh and help the audience to feel a sense of familiarity mdash both with the topic and the comedian.

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In the same way, a strong tieback will instill that same sense of familiarity as well as a sense of closure at the end of a speech. My idea is to tie back your residual message to something you rsquo ve mentioned previously in the speech. In fact, you rsquo re already familiar with this technique, since i use it in most of my articles. For example, you may remember, last week, i mentioned the musicality of a few business names i saw on billboards, and at the end of the article, i referred to those business names again. I also referred to the reader, gabriele, and his crazy idea at the beginning and also at the end. In both of cases i was hinting at the theme of the article, which was musicality. As with a residual message, the idea is that the last words out of your mouth will be the most memorable.

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Especially when you are trying to persuade someone to take action, the most important words should be the specific action you want your audience to take. That is, you should end by telling your audience what it is exactly that you want them to do. So, let rsquo s say this time your speech was intended to be a persuasive speech about blood donation. Your call to action could be a very mild, general request urging you audience to consider blood donation.

Ldquo please consider giving blood, you could safe a life, rdquo or it could range all they way to a very aggressive, directive command, ldquo please choose an appointment time on the calendar i rsquo m passing around. Rdquo again, with a persuasive speech the call to action tells your audience what it is that you want them to do as a result of hearing your speech. Admiddle ultimately, it rsquo s important to end all your presentations with a brief but solid summary of the main points. Then follow this with a strong closing statement either a residual message, for an informative talk, or call to action, for a persuasive talk. If you have finished with a strong conclusion and a strong closer, then, and only then, is it ok to ask, ldquo are there any questions? rdquo this is the public speaker, lisa b. So, this week i rsquo ve been re listening to dale carnegie rsquo s classic, how to win friends and influence people.

If you rsquo ve never read or listened to this book you should, and if you have, then you already know it would be great to be able re listen whenever you need a refresher on how to deal with people. For discounts, insider tips, and freebies, i invite you to join my newsletter or the facebook page. speech image from shutterstock list the types of informative speeches and describe their use

key points

a speaker should possess a thorough knowledge of the subject about which they are speaking in their informative speech. The easier it is for you as a researcher and speech writer and for your audience to understand your topic. An informative speech is one in which the speaker relays knowledge to an audience on a specific topic. There are four distinct types of informative speeches: speeches about objects, speeches about processes, speeches about events, and speeches about concepts.